Trademark Monitoring

It isn’t enough to simply deal with trademark infringements when a shopper or brand employee brings them to your attention. By then, counterfeit products with your trademark have likely already gotten into the hands of shoppers, and the damage to your brand image has already been done. Trademark monitoring is a proactive measure that can not only protect your brand image, but save your brand hundreds of thousands of dollars in a trademark infringement lawsuit.

Our Trademark Monitoring services scour the web for infringements and alert brands when there is a possible threat to address.

We use advanced trademark monitoring software, which can track various sites all across the globe nonstop, it is far more effective and efficient (both on time and costs) than hiring employees to scan for these infringements.

There are simply too many places across the web where trademark infringement can appear for an individual to search for alone. Personal websites that can be difficult to find, online marketplaces, and even social media platforms are popular places for trademark infringements to appear on counterfeit goods. Not to mention, brands need to monitor sites across every country in which they sell their products.

Our trademark monitoring service makes the search for infringements far more efficient, as our software can scan sites 24/7 and make it easier than ever to address infringements when they arise.

If our monitoring service alerts you of someone else filing a potentially infringing application, there are several ways to dispute that mark’s registration. Because each situation has unique facts, you should consider contacting an attorney, preferably one specializing in trademark law.

It may seem like large businesses and enterprises are the only ones who need to worry about trademark infringement, but that is not the case. According to Cision PR Newswire, “Four out of every five small and medium-sized companies in the world suffer from counterfeits and brand abuse on the internet”.

No matter what size your company is, your trademark could be at risk of being infringed and used on counterfeit products. It’s getting easier for these products to be sold online every day, with more and more shoppers buying online than ever before, and it’s a growing threat your brand needs to be prepared for.